Colour Schemes
For the original design of my magazine, I wanted to use
colours that instigated conversation, such as blues and greens. I based my colour
ideas against other examples of travel magazines, most notably the National Geographic
Traveller magazine. This publication uses a standard yellow border, with bold
white text for the masthead, and this is symbolic of that publication.
My initial thoughts were to avoid colours such as pinks,
purples, fluorescent, and dark colours such
The Traveller magazine uses oranges, in contrast with the
background which is an image that has a background of blue.
The texts have three main colours, being the orange-peach
shade, white, and black text.
My ideas from this were to stick to a main tri-colour scheme
that complemented each other, and the background.
This made me reconsider using these, as with other editions
of the magazine I have, Traveller has used these colours on its front page dependent
on the background.
I tried using greens and blues as my first design set for
the colours.
As I was creating my first
publication, I explored some of the colours and created my own colour swatch,
which is the green shade I used for the border. I wanted to set a colour that
wasn’t too bright, but was neutral in its affect and appeal, and also
complimented the blue text.
The background image was
something I had yet to explore with, although I knew what the image would
entail. As it would be green and blue backgrounds in the image, I hadn’t
considered how this may affect the schemes of the colours I was using.
I decide to explore a colour
wheel to see if this could help me decide and consider other colours.
This is the first colour set based upon I tri-colour scheme
that I explored. I wanted to use shades of blue still, but as researched in other
publications, purple can be as affective if used against the correct
background.
The orange shade would have been used as my third colour,
with the main text being purple, and second a sky shade of blue.
I considered these and
made some adjustments on the colour wheel, opting for an analogic set such as
this one.
This adjusted the colours
set, but after I had decided my background, I matched this against it and
explored with these colours in alternative shades.
This was the outcome as I
opted for the colour scheme above.
The masthead bodes well
against the green and blue of the background, allowing the image to sit in the
background centrally.
The orange shade contrasts
well with the other colours in the image, such as grey and green.
The purple text on screen
looks difficult to read, but as the publication will be printed on a much
larger scale, which I had up scaled the image to, it is clear and legible.
My concerns with these
colours are dyslexic and visually impaired people being able to read the text.
This is something I am considering, but if the colour schemes work in other
publications I have researched, then I will stick to my selection.
The main colours of the front
page will be exhibited throughout, but
not strictly, and on a page by page basis dependent on the images and other
aspects on the page.
